What is a digital marketing service provider?

A digital marketing service provider (provider) can help with your online presence, support your business growth, and increase profits by reaching new customers. Providers may offer services such as developing a digital marketing strategy, optimising your search engine, improving your social and digital media engagement and reach, updating your website, or helping you establish a digital marketplace.

Did you know?

It is important to understand that even though providers can help grow your business, small businesses often have issues with the services delivered by their provider.

  • Almost three quarters don’t stay with the same provider for more than a year.
  • Half say their providers push for expensive services they don’t need. 
  • One third need help to resolve disputes with their providers*.

Five tips for working with a digital marketing service provider:

View a printable version of the guide.

Read and download the full commissioned report, Overcoming Challenges in Business-to-Business Relationships Between Australian Small Business Owners and Digital Marketing Service Providers.

Learn how Digital Marketing Service providers can better understand the needs of small businesses.


How DMS providers can impress small business clients