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Pivotal moments
Has your business been affected by COVID-19? Read about how the following businesses diversified to allow them to keep trading during the crisis.

Furniture makers build business on home office rush
Tuesday, 19th May 2020
Up until a couple of months ago, market stall co was a successful business with a bright future ahead of it, after years spent building solid foundations in the retail and events industry.

Fitness business transformation ensures it will all workout
Monday, 11th May 2020
Ask any small business owner and they’ll tell you it’s a daily grind, even in the good times.
For personal trainer Alicia Cummins it’s been blood, sweat and – thanks to a global pandemic - tears.

Mobile bakery the best thing since sliced bread
Wednesday, 6th May 2020
The smell of fresh baked goods wafting from your local bakery each morning is one of the simple joys in life.

Pure Pod's Pivot
Tuesday, 28th Apr 2020
For ethical fashion label Pure Pod, the past month has been transformational.
Not by choice.
Like many small businesses, Pure Pod was hit hard by the COVID-19 crisis.